Brand Health Analytic Tool

Analytic Tool Sign up #1 Brand Health
Tool
Use our Brand Health Tool to discover trends, track important
indicators, and get updates every quarter on how your brand
is evolving.
Analytic Tool Sign up Never miss a
conversation
Be the first to know what’s being said about your brand, product, and competitors in the news & social media.

Brand Health for Banks in Ghana

A brand’s health is essential to the success of the company. A brand health survey unlocks a wealth of new data and rich insights that help to grow brands, iterate, and track success against competitors.


Following banking reforms in Ghana, the financial reports of the banks for 2020 shows remarkable improvement which some have argued was partly the result of brand repositioning by the banks. Global InfoAnalytics plans to track banks’ assets values and comparing it to key brand key metrics on quarterly basis.


The maiden brand health check survey, which was launched in March 2021, would be carried quarterly. The survey will provide the banks and customers up-to-date status of banking brand health

Features

Stay on top of your brand's health by identifying relevant trends and receiving feedback from your target audience every quarter

Monitor brand health

Keep an eye on your brand's health and learn what factors influence sentiment.

Grow brand awareness

Measure your brand awareness and growth over time.

Evolve brand perception

See how perceptions of your brand Evolve over time.

Measure campaign effectiveness

Understand the impact of marketing and ad campaigns pre and post launch.

Manage brand reputation

Monitor brand reputation and quickly identify any changes in sentiment.

Evolve brand perception

See how perceptions of your brand Evolve over time.

4.4 million

That’s the number of blog posts published daily. With so much content being shared online, you need help to keep up with everything. You need a Brand Reputation Monitoring Tool!

Dashboard Analytics

Analytics
Analytics
Analytics
Analytics

Key Brand Metrics Surveyed

The survey targeted bank account holders across Ghana. Data was collected using both online and field survey. The questionnaire was designed to enable the following metrics to be calculated

  • Brand Strenght
  • Brand Equity
  • Net Promoter Score(NPS)
  • Brand Sentiment
  • Brand Loyalty
  • View All

Pricing Plan

Basic Plan

5,000 GHS/ 5 Month

  • Brand Recall
  • Purchase Intent
  • Net Promoter Score
  • Brand Sentiment
  • Share of Voice
  • Demography

Premium Plan

10,000 GHS/ Yearly

  • Brand Recall
  • Purchase Intent
  • Net Promoter Score
  • Brand Sentiment
  • Share of Voice
  • Brand Loyalty
  • Brand Visibility
  • Brand Equity
  • Brand Strenght
  • Demography
  • Download Data
How It start

Steps to get started

Steps to follow to start using our Brand Health Tool

01Step

Sign up

02Step

Choose a plan

03Step

Make payment

04Step

Login to your Dashbaord